CaixaBankJordi Guaus
Jordi Guaus is a Telecom Engineer from the Polytechnic University of Catalonia and also holds a degree in Business Administration from the Open University of Catalonia.
He joined CaixaBank in the year 2000, having worked at Vodafone for 5 years as the in-charge of Corporate Market Services Development, prior to that. At CaixaBank, a leading retail bank in Spain, Jordi has worked in Mobile Financial Services, developing services including the first Mobile Internet Banking.
While working as the Head of Mobile Payments, Jordi leaded the NFC & Remote Payments related initiative at CaixaBank. Where, he was focus on Mobile Payments in collaboration with the Cards Unit of CaixaBank. Moreover, he was the Project Manager of the mobile NFC pilot in Sitges, Spain (“Mobile Shopping Sitges 2010”), the first NFC payment trial in Spain. Later, he worked in the deployment of CaixaBank’s mobile payment services.
In 2014 Jordi joined the CaixaBank’s Marketing Department as a Digital Marketing Director to give transversal support to all marketing team and to focus on innovative projects. Some of the more relevant projects managed by Jordi during this period are the launch of imaginBank, first mobile only bank in Spain, the creation of the Payment Innovation Hub together with Samsung, Visa, Arval and Global Payments, and the opening of the imaginCafe, a physical place for the millennials.
In addition, from 2008 to 2015, Jordi was member of the Mobile Channel Working Group of the European Payments Council (EPC) working on establishing the necessary standards and business rules related to the initiation and receipt of credit transfer, direct debit and card payments through mobile devices under SEPA (Single European Payment Area).
Jordi also joined the Mobey Forum’s Board of Directors in the year 2009, and he was appointed as Chairman of the Board in 2013 leading the association since them. Mobey Forum is a non-profit making, global, financial industry-driven forum, with a clear mission to encourage the use of digital/mobile technology in financial services. Furthermore, Jordi has also been coleading several expert groups within Mobey, as for example the last one, the Open Banking Expert Group, and he has participated in the publishing of several white papers as a result of that.