Orange Cash

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Summary: Orange Cash is a cards based and account to account digital wallet for online and NFC contactless purchases operating in Spain and France only and launched in Feb ’14. It has been developed by the French mobile service provider Orange, in partnership with VISA.
Website: http://cash.orange.es/ http://orangecash.orange.fr/decouvrir
Status: Live
Market: France (Feb ’14) & Spain (Feb ’14)
Type: Other
Ownership: Orange in partnership with VISA
Functions: Retail payments only
Payment Mode: Cards-based and account to account
Channel: POS via NFC, WEB
Roadmap: n/a [/otw_shortcode_content_toggle]

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Registration & set up: In Spain the app is available on Google Play only. In France the app is available on both Google Play and Windows Store. User must have an Orange NFC SIM and a supported NFC mobile phone. Orange cash account can be loaded via bank transfer or debit/credit card. (Update to follow – Further information being obtained)

Making a payment: IN-STORE: NFC initiated by physically tapping the phone on contactless terminal. No need to authenticate for purchases under 20€, otherwise authenticate with PIN. No need to open the app.
ONLINE purchases: Users can create a virtual card for one time use with expiration of 24 hours. Once created, users use it as if they were using any physical debit/credit card. [/otw_shortcode_content_toggle]

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Merchant perspective: The merchant processes a payment using their existing payments processing systems. (Update to follow – Further information being obtained)
Security: 3D secure (Update to follow – Further information being obtained) [/otw_shortcode_content_toggle]

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Strategy: (Update to follow – Further information being obtained)
Payee fee: (Update to follow – Further information being obtained)
Payer fee: For transactions in no euro, 3% of the transaction amount. Overdraft management: 5 €. Otherwise, no charge for consumers. [/otw_shortcode_content_toggle]

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Launch date: Spain & France (Feb ’14)
Closed Date: N/A
Users: Over 200,000 in France (source: http://www.orange.com/en/Press-Room/press-releases-2016/Apple-Pay-coming-to-Orange-Cash-customers-in-France-later-this-year)
Retailers / merchants: No data yet
Transaction volume: No data yet
Transaction value: No data yet
Other data points: No data yet [/otw_shortcode_content_toggle]

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