[otw_shortcode_content_toggle title=”Overview” opened=”closed”]
- Summary: Poste Mobile App is a cards-based and account to account digital wallet for NFC-contactless purchases operating in Italy only and launched in Oct ’14. Poste Mobile has been developed by Poste Italiane.
- Website: http://www.postemobile.it/mobile-wallet
- Status: Live
- Market: Italy (Oct ’14)
- Type: Other
- Ownership: Poste Italiane S.p.A.
- Functions: Retail payments only
- Payment Mode: Cards-based and account to account
- Channel: POS via NFC
- Roadmap: n/a [/otw_shortcode_content_toggle]
[otw_shortcode_content_toggle title=”User Experience” opened=”closed”]
- Registration & set up: App can be downloaded from Google Play, App Store and Windows phone Store. User has to associate with the phone number a BancoPosta payment instrument (current account or Postepay card). User can add up to 4 cards.
- Making a payment: NFC payment initiated by bringing the phone within an inch of a contactless reader. For amounts up to EUR 25 it is not necessary to enter the PIN of the card. Otherwise authenticate with PIN.
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[otw_shortcode_content_toggle title=”Payment Flows & Technology” opened=”closed”]
- Merchant perspective: The merchant processes a payment using their existing payments processing systems. (Update to follow – Further information being obtained)
- Security: (Update to follow – further information being obtained) [/otw_shortcode_content_toggle]
[otw_shortcode_content_toggle title=”Business Model” opened=”closed”]
- Strategy: (Update to follow – Further information being obtained)
- Payee fee: (Update to follow – Further information being obtained)
- Payer fee: No charge for consumers [/otw_shortcode_content_toggle]
[otw_shortcode_content_toggle title=”Performance Data” opened=”closed”]
- Launch date: Italy (Apr ’14)
- Closed Date: N/A
- Users: No data yet
- Retailers / merchants: No data yet
- Transaction volume: No data yet
- Transaction value: Over 1 billion € (source: http://www.ilsole24ore.com/art/tecnologie/2014-07-14/poste-mobile-miliardo-euro-pagamenti-il-cellulare–164340.shtml?uuid=ABPijgaB)
- Other data points: No data yet [/otw_shortcode_content_toggle]
[otw_shortcode_content_toggle title=”Links & Media” opened=”closed”]
- Links:
http://www.postemobile.it/app-e-servizi/app-postemobile
http://messythinker.altervista.org/mobile-payments-and-italian-market/
http://www.paymentscardsandmobile.com/postemobile-launches-m-payments-in-italy/
http://www.nfcworld.com/2014/07/18/330458/postemobile-roll-out-nfc/ - Media:
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[otw_shortcode_content_toggle title=”Contact (MobeyForum Members only)” opened=”closed”]
- Name: N/A
- Address: N/A
- Email: N/A
- Phone: N/A[/otw_shortcode_content_toggle]