Sirpa Nordlund, Executive Director, Mobey Forum catches up with Jordi Guaus, head of Digital Marketing, CaixaBank, to get the inside track on imaginBank, its new mobile-only proposition. I don’t need an elaborate banking service with branches, passbooks, letters in the post, an annual financial review and a bank manager that knows my name. Interest? I…
This first white paper of the new series discusses the value of predictive analytics for the financial industry and answers the question why this is the right time to start with predictive analytics and how to empower entire organisations to use it. As mobile technology evolves and everything around us – not just our mobile…
By Sirpa Nordlund, Executive Director, Mobey Forum As Apple and the other handset giants turn their attention to financial services through the launch of their various ‘Pay’ solutions, will banks face a similar fate to that of the music industry, which Apple revolutionized with the iPod and iTunes? Are their business models under the same…
By Sirpa Nordlund, Executive Director of Mobey Forum What a difference twelve months can make. Industry conversations at last year’s Mobey Day, (Mobey Forum’s annual open conference for all mobile money stakeholders) told of an industry undergoing major disruption. At this year’s event in October, the industry vibe had changed almost beyond recognition, particularly in…